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00825nam a2200289 a 4500 |
| 001 |
316320.12.f |
| 003 |
arsfunl |
| 008 |
200806s1997 MEX |00 0 spa d |
| 020 |
# |
# |
|a 968880858X
|
| 040 |
# |
# |
|a HAD
|d Visado
|d HAD
|d HAD
|d Visado
|
| 080 |
# |
# |
|a 658.8
|
| 100 |
1 |
# |
|a Lovelock, Christopher
|
| 245 |
1 |
0 |
|a Mercadotecnia de servicios
|c Christopher Lovelock
|
| 250 |
# |
# |
|a 3a. ed.
|
| 260 |
# |
# |
|a México :
|b Pearson Educación,
|c 1997
|
| 300 |
# |
# |
|a 661 p. ;
|c 24 cm.
|
| 650 |
# |
7 |
|a Marcas
|2 tsaij
|
| 650 |
# |
7 |
|a Venta directa
|2 tsaij
|
| 650 |
# |
7 |
|a Corporaciones
|2 tsaij
|
| 650 |
# |
7 |
|a Mercado internacional
|2 mpirdes
|
| 650 |
# |
7 |
|a Estrategia
|2 unbist
|
| 653 |
0 |
# |
|a Marketing de servicios
|
| 653 |
0 |
# |
|a Posicionamiento
|
| 653 |
0 |
# |
|a Sector servicios
|
| 653 |
0 |
# |
|a Fiscalización
|
| 887 |
# |
# |
|a Registro Migrado
|
| 090 |
|
|
|a 658.8
|b L 846
|i 21934
|u 12
|