|
|
|
|
| LEADER |
01044nam a2200301 a 4500 |
| 001 |
324336.12.f |
| 003 |
arsfunl |
| 008 |
200806s2010 MEX 000 0 spa d |
| 020 |
# |
# |
|a 9786071502902
|
| 040 |
# |
# |
|a HAD
|d Visado
|d HAD
|
| 080 |
# |
# |
|a 658.8
|
| 100 |
1 |
# |
|a Hair, Joseph F. Jr.
|
| 245 |
1 |
0 |
|a Investigación de mercados :
|b en un ambiente de información digital
|c Joseph F. Hair Jr., Robert P. Bush, David J. Ortinau ; revisado por Judith Cavazos Arroyo, María Andrea Trujillo León
|
| 250 |
# |
# |
|a 4a. ed.
|
| 260 |
# |
# |
|a México :
|b McGraw-Hill,
|c 2010
|
| 300 |
# |
# |
|a 651 p. ;
|c 24 cm.
|
| 650 |
# |
7 |
|a Investigación
|2 unescot
|
| 650 |
# |
7 |
|a Mercado
|2 unescot
|
| 650 |
# |
7 |
|a Toma de decisiones
|2 mpirdes
|
| 650 |
0 |
4 |
|a Estudio de mercado
|
| 650 |
0 |
4 |
|a Estrategia
|
| 650 |
# |
7 |
|a Encuestas
|2 unbist
|
| 650 |
# |
7 |
|a Comportamiento del consumidor
|2 unbist
|
| 650 |
# |
7 |
|a Estudio de casos
|2 unescot
|
| 653 |
0 |
# |
|a Marketing en línea
|
| 700 |
1 |
# |
|a Cavazos Arroyo, Judith
|e revisor
|
| 700 |
1 |
# |
|a Trujillo León, María Andrea
|e revisor
|
| 090 |
|
|
|a 658.8
|b H 166
|d -
|i 30113
|u 12
|