|
|
|
|
| LEADER |
00882nam a2200277 a 4500 |
| 001 |
316318.12.f |
| 003 |
arsfunl |
| 008 |
200806s1990 MEX |00 0 spa d |
| 020 |
# |
# |
|a 9684220022
|
| 040 |
# |
# |
|a HAD
|d Visado
|d HAD
|d HAD
|d Visado
|
| 080 |
# |
# |
|a 659.1
|
| 100 |
1 |
# |
|a Ries, Al
|
| 245 |
1 |
0 |
|a Posicionamiento :
|b el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia
|c Al Ries, Jack Trout
|
| 250 |
# |
# |
|a ed. act. y ampl.
|
| 260 |
# |
# |
|a México :
|b McGraw-Hill,
|c 1990
|
| 300 |
# |
# |
|a 250 p. ;
|c 23 cm.
|
| 650 |
# |
7 |
|a Comunicaciones
|2 unbist
|
| 650 |
# |
7 |
|a Marketing
|2 tsaij
|
| 650 |
# |
7 |
|a Comercialización
|2 unbist
|
| 650 |
# |
7 |
|a Publicidad
|2 unbist
|
| 650 |
# |
7 |
|a Comportamiento social
|2 mpirdes
|
| 653 |
0 |
# |
|a Estrategia de la comunicación
|
| 700 |
1 |
# |
|a Trout, Jack
|
| 887 |
# |
# |
|a Registro Migrado
|
| 090 |
|
|
|a 659.1
|b R 548
|i 13561
|u 12
|
| 090 |
|
|
|a 659.1
|b R 548 e. 2
|i 20211
|u 12
|