Cita APA

Payne, A., Christopher, M., Clark, M., & Peck, H. (1997). Relationship marketing for competitive advantage: Winning and keeping customers. Oxford: Butterworth Heinemann.

Citación estilo Chicago

Payne, Adrian, Martín Christopher, Moira Clark, and Helen Peck. Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. Oxford: Butterworth Heinemann, 1997.

Cita MLA

Payne, Adrian, Martín Christopher, Moira Clark, and Helen Peck. Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. Oxford: Butterworth Heinemann, 1997.