Cita APA

Fabris, P. W., & Quelch, J. A. (1987). Advertising & promotion management: A manager's guide to theory & practice. Malabar: Robert E. Krieger.

Citación estilo Chicago

Fabris, Paul W., and John A. Quelch. Advertising & Promotion Management: A Manager's Guide to Theory & Practice. Malabar: Robert E. Krieger, 1987.

Cita MLA

Fabris, Paul W., and John A. Quelch. Advertising & Promotion Management: A Manager's Guide to Theory & Practice. Malabar: Robert E. Krieger, 1987.